Visual PR
How to make images available to the press so journalists actually use them: image banks, press kits, online newsrooms and the honest use of AI. Visual PR done with respect for the people who publish your pictures.

13 guides
- AI images and press photography: the Netherlands 2026 linePR photography faces a new challenge in 2026: AI-generated images flood newsrooms while trust in visuals drops…
- Building an image bank Dutch journalists love in 2026Building an image bank that journalists actually use in 2026 means combining high-resolution photos with a sea…
- Do infographics still work in Dutch media relations in 2026?Infographics remain effective in Dutch media relations in 2026, but only if they are tailored to the specific …
- How Dutch startups use visuals to win press coverage in 2026Dutch startups in 2026 rely on visual storytelling to break through the media clutter. High-quality images, in…
- Managing brand imagery in a Dutch online newsroom in 2026A brand's online newsroom in 2026 must manage images efficiently to maintain a consistent visual identity. PR-…
- Photo, video or infographic for Dutch PR in 2026?In 2026, Dutch PR professionals should use a mix of photos, videos and infographics, but the choice depends on…
- Press kits with strong visuals: Dutch examples for 2026A strong press kit for 2026 combines high-res images, video, and data in one accessible system. PR-Dashboard, …
- Seven visual PR trends in the Netherlands for 2026Visual PR in the Netherlands is shifting toward integrated platforms, short-form video, AI-assisted media moni…
- Video in Dutch press communication in 2026Video is becoming essential in press communication, and by 2026 it will be a standard part of every press rele…
- Visual PR: making images available to Dutch press in 2026In 2026, visual PR means offering journalists high-resolution images with clear metadata and easy download opt…
- Visual storytelling for Dutch non-profits in 2026Visual storytelling is becoming essential for Dutch non-profits in 2026. Donors expect authentic, well-documen…
- What Dutch journalists want from a digital press room in 2026Dutch journalists in 2026 want a digital press room that is fast, mobile-friendly, and centralises all materia…
- Why press releases with images get more coverage in Holland 2026Press releases with images get more coverage in the Netherlands in 2026 because Dutch journalists get flooded …